“American culture is no longer created by the people... A free, authentic life is no longer possible in AmericaTM today. We are being manipulated in the most insidious way. Our emotions, personalities and core values are under siege from media and cultural forces too complex to decode. A continuous product message has woven itself into the very fabric of our existence. Most North Americans now live designer lives-sleep, eat, sit in car, work, shop, watch TV, sleep again. I doubt there's more than a handful of free, spontaneous minutes anywhere in that cycle. We ourselves have been branded.” PeopleWayHas BeensTodayLife IsValuesCultureForceSleepEmotionExistenceWatchesDoubtMinutesMediaCarTvsProductsPersonalityMessagesComplexesCoreDesignerShopsCyclesFabricConsumerismSpontaneousHandfulAmerican CultureWovenOverconsumptionInsidiousCore ValuesSiegeBrandedAuthentic LifeUnder Siege Author:Kalle Lasn
“Twenty years later, the core of Yahoo is still the same. We are driven by the same purpose—to be your guide around the web. You may not know how much you motivate us every day by using our products and sharing your ideas, but you do. Thank you.” KnowsYearsMayStillsIdeasPurposeKnow HowProductsTwentiesGuidesDrivenCore Author:David Filo
“The Eee Pad Transformer Prime is a category-defining product. Powered by Tegra 3, it launches us into a new era of mobile computing, in which quad-core performance and super energy-efficiency provide capabilities never available before. With Transformer Prime, ASUS has once again led the industry into the next generation.” NextEnergyGenerationsProductsIndustryPerformancesAvailableCoreErasPrimeCategoriesCapabilityEfficiencyDefiningNext GenerationMobileComputingPadsNew EraEnergy EfficiencyQuads Author:Jen-Hsun Huang
“Apple Computer would not have reached its current peak of success if it had feared to roll the dice and launch products that didn't always hit the mark. In the mid-1990s, the company was considered washed up. Steve Jobs had departed, and a string of lackluster product launches unrelated to the company's core business had failed to catch fire.” IfsJobsCompanyProductsComputerMarkCurrentsCoreApplesStringsDiceDeparted Author:Naveen Jain
“Environmentally, business in America in 1970 was very similar to business in China today. Even if a CEO wanted to be a responsible corporate citizen, he (and they were all "he's" then) simply couldn't invest a billion dollars in pollution controls to produce a product that was indistinguishable from those of his competitors. His products would be priced out of the market. Passing laws that created a clean, level playing field for whole industries had to be a core focus of the 1970s.” IfsWholeWould BeTodayWantedAmericaLawLevelsFocusFieldsProduceProductsIndustryCitizensResponsibleDollarsCleanChinaBillionsCorePassingPassingsCorporatePollutionCeoCompetitorsPlaying FieldsLevel Playing FieldPollution ControlPassing Laws Author:Denis Hayes
“A movie is the product of the chemistry of the people that make it. Whatever that core group of people is, that becomes the DNA of the movie.” PeopleGroupsProductsCoreChemistryDna Author:Doug Sweetland
“You never know. Down the road you can do a lot of product categories. But I think you really have to build your core first and for people to know you and respect you for that.” PeopleThinkingKnowsFirstsCan DoProductsCoreCategoriesDown The Road Author:Tamara Mellon
“I believe a great company, whether improving a sector or creating a new one, needs to have an excellent product or service at its core; needs strong management to execute the plan and a good brand to give it the edge over its competitors. Providing quality service, combined with value for money and in an innovative way ensures you offer real value - and finally to be responsible to society and the planet.” WayNeedsGivingBelieveRealValuesStrongI BelieveQualityCompanyPlansPlanetsProductsOffersCreatingResponsibleManagementEdgesCoreBrandsExcellentOver ItProvidingImprovingCompetitorsInnovativeBeing ResponsibleStrong ManReal ValueGreat CompanyQuality Service Author:Richard Branson
“As a person who's been in the professional world for some 25 years now, my experience is that the best core solution, the best solution for us as we change the structure, is to power through with great work product.” WorldYearsPersonsProductsSolutionsStructureCoreGreat Work Author:Megyn Kelly
“Own one idea. Complete it. Map the current model of purchase and usage. Change how it is done so at least some part of the market uses only your product. Extend from that core user to a much broader universe. Describe your concept in a very short, "six-word story" - a la Ernest Hemingway: "For sale: baby shoes, never worn."” IdeasDoneStoriesUseUniverseProductsBabySixModelsConceptsShoesCurrentsCoreMapsUsersWornUsage Author:Michael J. Silverstein