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“Cultural expectations shade and color the images that parents-to-be form. The baby product ads, showing a woman serenely holding her child, looking blissfully and mysteriously contented, or the television parents, wisely and humorously solving problems, influence parents-to-be.”

“However destructive may be the policies of the government and the methods and products of the corporations, the root of the problem is always found to be found in private life. We must learn to see that every problem that concerns us as conservationists always leads straight to the question of how we live. The world is being destroyed, no doubt about it, by the greed of the rich and powerful. It is also being destroyed by popular demand.”

“One of the problems is that the notion of cancer has been so normalized. You hear about it so often, and it's not ok... it's not ok to normalize this disease. And with all of the pinkwashing that goes on where companies are selling products based on breast cancer month it's a lovely gesture, but consumers get so used to it that it becomes more normal.”

“History--the product, not the raw material--is a bottle with a label. For many years now, the emphasis of historical discussion has been laid upon the label (its iconography, its target-group of customers) and upon the interesting problems of manufacturing bottle-glass. The contents, on the other hand, are tasted in a knowing, perfunctory way and then spat out again. Only amateurs swallow them.”

“All through time in Apple products, even from our very first ones, that's how he [Steve Jobs] looked at the world, that you don't really want a piece of technology, a certain type of chip. What you want is a solution to a problem in life, some cause, some issue that you want in your life that'll help you. And it's how do you make that almost one step - say it and it happens.”

“Part of America's industrial problems is the aim of its corporate managers. Most American executives think they are in the business to make money, rather than products or service. The Japanese corporate credo, on the other hand, is that a company should become the world's most efficient provider of whatever product and service it offers. Once it becomes the world leader and continues to offer good products, profits follow.”

“The brand is lying about something, or at least misrepresenting it. When I read a bottle of shampoo or moisturizer or other beauty product, I always perceive a dark subtext. The words haunt me. It comes across as humorous to the reader/audience, but in fact the words really do make me a little bit queasy. Nothing is as easy or natural as consumer brands want us to think - no problem is as resolvable. Your hair will fall out, eventually. Yet we do have these brands, and we line our shelves with them. There's an inherent irony.”

“The hardest single part of building a software system is deciding precisely what to build the most important function that software builders do for their clients is the iterative extraction and refinement of the product requirements. For the truth is, the clients do not know what they want. They usually do not know what questions must be answered, and they have almost never thought of the problem in the detail that must be specified.”

“I think that hip-hop should be spelled with a capital "H," and as one word. It's the name of our black people culture, and it's the name of our identity and consciousness. I think hip-hop is not a product, but a culture. I think rap is a product, but when hip-hop becomes a product, that's slavery, because you're talking about people's souls. To me, that's the biggest problem.”

“Television thus illustrates the mixed blessings of technological change in American society. It is a new medium, promising extraordinary benefits: great educational potential, a broadening of experience, enrichment of daily life, entertainment for all. But it teaches children the uses of violence, offers material consumption as the answer to life's problems, sells harmful products, habituates viewers to constant stimulation, and undermines family interaction and other forms of learning such as play and reading.”

“Companies watch what consumers are doing like a hawk. Just as one letter to a politician can signal an insipient problem, for companies, a trend where people are beginning to switch away from one of their key products to a rival offering on the basis of either claims or real improvements on performance, that's significant.”

“Most clients expect experience design to be a discrete activity, solving all their problems with a single functional specification or a single research study. It must be an ongoing effort, a process of continually learning about users, responding to their behaviors, and evolving the product or service.”

“Some friendships in life sustain themselves only at a particular life stage, products of some mutual developmental problem to be resolved together, or of some external circumstance, like being housed in the same dormitory in boarding school. Others grow out of a deeper spiritual and philosophical affinity, which continues throughout life.”

“The growth of the American food industry will always bump up against this troublesome biological fact: Try as we might, each of us can only eat about fifteen hundred pounds of food a year. Unlike many other products - CDs, say, or shoes - there's a natural limit to how much food we each can consume without exploding. What this means for the food industry is that its natural rate of growth is somewhere around 1 percent per year - 1 percent being the annual growth rate of American population. The problem is that [the industry] won't tolerate such an anemic rate of growth.”

“Traditional sales and marketing involves increasing market shares, which means selling as much of your product as you can to as many customers as possible. One-to-one marketing involves driving for a share of customer, which means ensuring that each individual customer who buys your product buys more product, buys only your brand, and is happy using your product instead of another to solve his problem. The true, current value of any one customer is a function of the customer's future purchases, across all the product lines, brands, and services offered by you.”

“With software products, it is usual to find that the software has major `bugs' and does not work reliably for some users... The lay public, familiar with only a few incidents of software failure, may regard them as exceptions caused by exceptionally inept programmers. Those of us who are software professionals know better; the most competent programmers in the world cannot avoid such problems.”

“Woodworking requires a completely different kind of thinking and problem-solving ability than writing. With writing, you take a set of facts and ideas, and you reason your way forward to a story that pulls them together. With woodworking, you start with an end product in mind, and reason your way backward to the raw wood.”

“All television is an advertisement - that's why it exists. It wasn't the art-form first and then the commerce - it was that they could put on entertainment long enough to distract people into looking at products. It's for focusing people on advertising and separating you from money in some way. Some people forget that. The side product is that we get some great eye candy. TV is the best it has ever been right now. I don't have a problem with that since it's what keep us employed.”

“here are problems with the Turkish products inside Russia and the tourism going down. People are worried about that. But the really big economic weapons, oil and especially natural gas, those have not been brought into play yet - mostly in the form of threat so far. So basically the view from here is that, yeah, things are getting bad, but they could still get much, much worse.”

“My concerns through the years increased about the concerns of an independent judiciary and how we maintain it. Certainly in the states. I'm a product of state government in my own state of Arizona. And it seemed to me that the popular election of judges was creating major problems in many states, and we had improved the system in Arizona. And I thought the nation ought to at least rethink how we select our nation's trial judges in the states.”

“I think it's interesting that a lot of times people want celebrities to give back in the way that they want them to give back. They want them to give money to the cause they think is important and when that doesn't happen they say, "Oh, they're not doing anything." People think celebrities are going to solve their problems. People think because someone is famous or an athlete or a politician that the solution begins with them. All they're there to do is sell you a product.”