“I have learned that the cost of everything from a royal suite to a bottle of soda water can be halved by the simple expedient of saying it must be halved.” WaterSimpleCostBottlesI Have LearnedRoyalSoda Book:The Road to Oxiana: New edition linked and annotaded Source: The Road to Oxiana: New edition linked and annotaded
“I see how complicated it is to make a film and how many people are involved and I love the fact that I get to sit in a room on my own and the set costs nothing and the actors cost nothing and I'm the director and it's so simple. You just need a pen and paper to make a book. You don't need a huge budget or a gaffer or a best boy.” PeopleNeedsBookFactsFilmActorsMy OwnSimpleRoomsBoysHugeInvolvedCostDirectorsPaperComplicatedBudgetsPens Author:Markus Zusak
“The Internet will not become a money machine until the banking industry figures out how to transfer money for free so you can charge USD 0.005 (half a cent) for some simple service like, say, reading a newspaper article you have searched for. With today's payment system, the cost of the transfer of the funds completely dwarf the cost of the service paid for. ... This situation, however, is what acutely prevents the Internet from taking off as a network for paid services.” TodayReadingSimpleHalfSituationFiguresIndustryInternetCostMachinesPaidNewspapersFundArticlesCentsBankingPaymentTransfersDwarfsDwarves Author:Erik Naggum
“It's a very simple example to show that if you miss one step in a process in can cost you an enormous amount of time and money to fix. With a checklist, you can write it down and give it some someone else for them to do successfully. Checklists require discipline and organization, which is something internet marketers have to master.” IfsGivingWritingShowsProcessSimpleStepsMissingExampleMastersAmountInternetDisciplineCostOrganizationDown AndEnormousMarketersTime And MoneyChecklists Author:Brian Tracy
“We really began to think in different ways about our business in terms of climbing this mountain and it became very clear very quickly this was the smart thing to do. Not only did we start to generate answers for those customers, they embraced us for what we were trying to do. The goodwill in the market place has just been stunning. The rest of the business case is pretty simple. I cost it down not up.” ThinkingWayTryingDifferentTermSimpleAnswersBusinessCasesClearCostMountainSmartCustomersDifferent WaysThings To DoClimbingGoodwillStunning Author:Ray Anderson
“Trying to get a common set of trading rules right down to very simple things like paperless customs arrangements and telecommunications services and all those things that will help lower the cost and increase the ease of doing business across the region.” TryingHelpingSimpleCommonCostIncreaseEaseRegionsCustomsArrangementsTradingSimple ThingsTelecommunicationsPaperless Author:Andrew Robb
“Getting a traditional pharmaceutical to the market can cost a billion dollars or more. Newer, more tailored and targeted drugs called biologics are even more complex and expensive. Simple economics dictates that companies and venture funds will invest more in products that can generate a sufficient return.” SimpleCompanyProductsReturnCostDrugEconomicsDollarsComplexesBillionsTraditionalSufficientExpensiveFundVenturePharmaceuticalTailored Author:David Mixner