“Giving up the obsession of sign-values and the subservient fascination of the social pyramid, allows us to set priorities in life, find out the core of our true self and appreciate being “in” the moment. ("Keeping up with the Joneses" )” LifePrioritiesObsessionTrue SelfFascinationCore ValuesSubservientIn The MomentSign ValuesSocial Pyramid Author:Erik Pevernagie