“Designers are by nature more inquisitive, more connected. They dig a little deeper in terms of insights. They turn those insights into innovation. That connection to the consumer is absolutely critical in driving innovation. It’s critical that design isn’t subjugated to the back room as a short order cook for marketing or for merchandising or sales. It has to be up front.” LittlesOrderTurnsTermRoomsFrontsDesignConnectionsInnovationMarketingDeeperInsightConnectedCriticalDrivingConsumersCooksDesignerInquisitiveMerchandising Author:Mark Parker
“It would not do for the consumer to know that the hamburger she is eating came from a steer who spent much of his life standing deep in his own excrement in a feedlot, helping to pollute the local streams. Or that the calf that yielded the veal cutlet on her plate spent its life in a box in which it did not have room to turn around. Wendell Berry, "The Pleasures of Eating," What Are People For?, 1989 Jesus pioneered a relationship ethic based on compassion. Being a disciple means building relationships - with the Creator and with all creation and creatures.” PeopleKnowsMeanHelpingTurnsJesusPleasureAnimalRoomsCompassionCreationBuildingCreaturesEatingEthicsStandingBoxesCreatorLocalsConsumersStreamsPlatesDiscipleSteersBerriesHamburgersCalvesBuilding Relationships Author:Leonard Sweet
“If you voluntarily label a product as being unsuitable for kids and then turn around and market it directly to kids in contradiction of your ratings system, then you should be held accountable just like any other company in America that misleads consumers. That's not censorship. That's common sense.” IfsShouldKidsAmericaTurnsCommonCompanyProductsCommon SenseLabelsConsumersContradictionCensorshipMisleadRating Author:Joe Lieberman