“Learn to do the common things uncommonly well.” WellsCommonCompetenceSecret To SuccessAchieving SuccessAchieved SuccessCommon Things Author:George Washington Carver
“Keep it simple. Let's do the obvious thing -the common thing- but let's do it uncommonly well.” WellsSimpleCommonObviousCommon ThingsKeep It SimpleObvious Things Author:Leo Burnett