“It is well known that "problem avoidance" is an important part of problem solving. Instead of solving the problem you go upstream and alter the system so that the problem does not occur in the first place.” FirstsWellsDoeImportantProblemKnownProblem SolvingWell KnownAvoidance Book:Serious Creativity: Using the Power of Lateral Thinking to Create New Ideas Source: Serious Creativity: Using the Power of Lateral Thinking to Create New Ideas