“A printed work, which cannot be read, becomes a product without purpose.” PurposeProductsPrintedTypography Book:Typographie Source: Typographie
“Typography has one plain duty before it and that is to convey information in writing. No argument or consideration can absolve typography from this duty.” WritingInformationDesignDutyTypeArgumentConsiderationGraphic DesignTypographyConveyingText Message Book:Typographie Source: Typographie
“They should make new ways to better design buildings and books. The computer was the end of Swiss typography!” WayShouldBookEndsDesignBuildingComputerNew WaysSwissTypography Author:Emil Ruder