“You have to have a very strong cash flow for a film to really stay in theaters. You have to have the advertising capacity to sustain and follow the kind of press coverage.” KindFilmStrongCapacityFlowTheaterPressesAdvertisingCashVery StrongCoverageCash Flow Author:Haile Gerima
“It's not always expected of filmmakers to do stereotyped stories. But one has to be willing to travel to festivals and hook up with people, engage people intellectually about your passion and the kinds of films that interest you, and sooner or later you find people that have the same affinity that you have.” PeopleKindStoriesFilmPassionInterestWillingExpectedFilmmakerSooner Or LaterHookFestivalsAffinityHook Up Author:Haile Gerima
“You have to be willing to put everything you've got towards the project. That to me is very important. And it may not be part of the fad, being the clichéd kind of film that's going to be successful.” KindMayImportantFilmSuccessfulWillingProjectsBeing SuccessfulFads Author:Haile Gerima
“To me the industry has always said that the lovers and haters and principal characters will always be white in Hollywood, and black people will always be appendages of those kinds of dramas, or they will be comedic outlets. It will never change.” PeopleKindSaidCharacterBlackWhiteIndustryLoversDramaHollywoodBlack PeoplePrincipalOutletsNever ChangeComedic Author:Haile Gerima
“There has to be consistent emergence of two or three films - narratively, stylistically, consistently demonstrating you are here to go on. And on that kind of basis, I'm not seeing much. I'm just waiting to see.” KindTwoFilmThreeWaitingSeeingGoes OnBasesConsistentConsistentlyEmergenceDemonstrating Author:Haile Gerima
“I think once you have films in certain festivals you begin to have name recognition, and there are possibilities. Especially for independent filmmakers, it's always good to try the international market because it doesn't have the same kind of baggage.” ThinkingTryingKindFilmCertainNamesPossibilityIndependentInternationalRecognitionFilmmakerFestivalsBaggage Author:Haile Gerima