“In the desktop world, you could build a successful business where a consumer only came back to you once or maybe twice a year. I don't think you can build that kind of business on mobile. You need higher frequency, or otherwise you fall off the home screen and the user never comes back.” ThinkingWorldNeedsYearsKindHomeFallSuccessfulHigherScreensConsumersUsersMobileFrequencySuccessful BusinessDesktop Author:John Collison
“Help each user personally. Sure that won't scale to a very large size, but when a startup is just starting out, it really helps you have an advantage as a small and nimble company.” HelpingCompanyAdvantageStartingSizeScalesUsersStarting OutNimble Author:John Collison
