“People under the influence of cults is similar to that we observe in addicts. Typical behaviour for both includes draining bank accounts, neglecting children, destroying relations with family and losing interest in anything except the drug or cult.” PeopleChildrenInterestInfluenceDrugLosingAccountsRelationNeglectDestroyingBehaviourTypicalCultAddictBank AccountsDrainingLosing Interest Author:Keith Henson
“People repeat behaviour that leads to flooding their brains with pleasurable chemicals. The short-term reward loop acts over hours to years, and the long-term reproductive success loop over generations.” PeopleYearsLongTermHoursBrainGenerationsRewardsLong TermRepeatsChemicalsBehaviourShort TermLoopsFlooding Author:Keith Henson
“Successful cult memes induce intense social interaction behaviour between cult members. This trips the attention detectors.” SocialAttentionSuccessfulMembersIntenseInteractionBehaviourCultSocial InteractionSocial ServiceMemes Author:Keith Henson