“Social media is biased, not to the Left or the Right, but downward. The relative ease of using negative emotions for the purposes of addiction and manipulation makes it relatively easier to achieve undignified results. An unfortunate combination of biology and math favors degradation of the human world. Information warfare units sway elections, hate groups recruit, and nihilists get amazing bang for the buck when they try to bring society down.The unplanned nature of the transformation from advertising to direct behavior modification caused an explosive amplification of negativity in human affairs. We’ll return to the higher potency of negative emotions in behavior modification many times as we explore the personal, political, economic, social, and cultural effects of social media.” Ser HumanoComportamientoDegradación Author:Lanier, Jaron
“The problem is in part that we are all carrying around devices that are suitable for mass behavior modification.” Redes Sociales Author:Lanier, Jaron
“Deleting your accounts now will improve the chances that you’ll have access to better experiences in the future.” Redes Sociales Author:Lanier, Jaron
“Like climate change, BUMMER will lead us into hell if we don’t self-correct.” Redes Sociales Author:Lanier, Jaron
“The core process that allows social media to make money and that also does the damage to society is behavior modification. Behavior modification entails methodical techniques that change behavioral patterns in animals and people. It can be used to treat addictions, but it can also be used to create them.” Comportamiento Author:Lanier, Jaron
“Using symbols instead of real rewards has become an essential trick in the behavior modification toolbox.” Comportamiento Author:Lanier, Jaron
“Negative emotions such as fear and anger well up more easily and dwell in us longer than positive ones. It takes longer to build trust than to lose trust. Fight-or-flight responses occur in seconds, while it can take hours to relax.” Comportamiento Author:Lanier, Jaron
“We need to foster joy, intellectual challenge, individuality, curiosity, and other qualities that don’t fit into a tidy chart. But there’s something about the rigidity of digital technology, the on-and-off nature of the bit, that attracts the behaviorist way of thinking. Reward and punishment are like one and zero.” ComportamientoConductivismo Author:Lanier, Jaron
“The term “engagement” is part of the familiar, sanitized language that hides how stupid a machine we have built. We must start using terms like “addiction” and “behavior modification.” Comportamiento Author:Lanier, Jaron
“So the problem isn’t behavior modification in itself. The problem is relentless, robotic, ultimately meaningless behavior modification in the service of unseen manipulators and uncaring algorithms.” Comportamiento Author:Lanier, Jaron
“BUMMER platforms have proudly reported on how they’ve experimented with making people sad, changing voter turnout, and reinforcing brand loyalty. Indeed, these are some of the best-known examples of research that were revealed in the formative days of BUMMER.” Comportamiento Author:Lanier, Jaron
“Prohibitions generally don’t work. When the United States attempted to outlaw alcohol in the early twentieth century, the result was a rise of organized crime. Lanier, Jaron. Ten Arguments for Deleting Your Social Media Accounts Right Now (Posición en Kindle486-487). Henry Holt and Co.. Edición de Kindle.” Prohibición Author:Lanier, Jaron