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Pietra Rivoli

Pietra Rivoli Biography

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“If consumers weren't thinking this way, companies would be a lot less responsive. Right now, consumers don't really have a way to get information about where exactly their clothing is coming from - that's a barrier. We have labels on your eggs, "cage-free hens." They need to get something along those lines to allow the consumer to discriminate.”

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“The main one is that these apparel jobs are a very important means for young women in these countries to gain autonomy. The other big lesson is that it can't be just about activism. This is most clear to me in the case of China, where we do not have freedom of the press. If the press is free and can report on what's happening, then change happens.”

IfsMeanImportantCountryBigsHappensJobsYoungCasesClearLessonsHappeningsGainsPressesChinaActivismReportsYoung WomenAutonomyFreedom Of The PressApparel
Author:Pietra Rivoli
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“In many poor countries, if the daughter is told who she's going to marry, and told that she's going to live in the village with her husband's family, she really has very little opportunity to make her own decisions. If she comes for a while to work in a factory, she has her own money. In family agriculture, it's never your money. It's whatever somebody decides to give you. For many people this is tremendously valuable, because then they can step up.”

PeopleIfsGivingLittlesCountryOpportunityDecisionPoorStepsHusbandDaughterValuableVillageFactoriesAgricultureStep UpPoor Countries
Author:Pietra Rivoli
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