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Quote by Aaron Betsky

“Design should do the same thing in everyday life that art does when encountered: amaze us, scare us or delight us, but certainly open us to new worlds within our daily existence.”

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Aaron Betsky

Aaron Betsky is a renowned curator born in the United States in 1958. He is known for his profound understanding of modern architecture and design, serving as the head of several prominent art institutions. Betsky's curatorial work spans a wide range of themes, including architecture, art, and design, and has had a significant global impact. more

“Design is a field of concern, response, and enquiry as often as decision and consequence... it is convenient to group design into three simple categories, though the distinctions are in no way absolute, nor are they always so described: product design (things), environment design (places) and communication design (messages).”

Way Three Simple Decision Environment Groups Design Fields Products Communication Messages Consequence Concern Absolutes Response Distinction Categories Convenient Enquiry Product Design

Author:Norman Potter

“Design is more than meets the eye. Design is about communicating benefits. Design is not about designers. Design is not an ocean it's a fishbowl. Design is creating something you believe in.”

Believe Eye Design Ocean Benefits Creating Communicate Designer Creating Something More Than Meets The Eye

Author:Chuck Green

“The habit of calling a finished product a Design is convenient but wrong. Design is what you do, not what you've done.”

Done Design Products Habit Calling Finished Convenient

Author:L. Bruce Archer

“Design is a form of competitive advantage. People tend to think of design as good art, good visual language, which it absolutely has to be. But it's also about the ability to do systems thinking.”

People Thinking Art Form Language Ability Design Advantage Visuals Good Art Systems Thinking Competitive Advantage

Author:James P Hackett

“Design is a response to social change.”

Social Design Response Social Change

Author:George Nelson

“To create architecture is to put in order. Put what in order? Function and objects.”

Order Design Objects Function Architecture Modern Architecture

Book:Precisions on the present state of architecture and city planning: with an American prologue, a Brazilian corollary followed by The temperature of Paris and The atmosphere of Moscow

Source: Precisions on the present state of architecture and city planning: with an American prologue, a Brazilian corollary followed by The temperature of Paris and The atmosphere of Moscow

“The designer has an obligation to provide an appropriate conceptual model for the way that the device works. It doesn't have to completely accurate but it has to be sufficiently accurate that it will help in both the learning of the operation and also dealing with novel situations.”

Way Helping Situation Novel Design Models Obligation Operations Designer Appropriate Devices Working It Accurate

Author:Donald A. Norman

Quote by Aaron Betsky

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