“The future is created at the intersection of business, technology, design, and culture. *In the Bubble* is an insightful and delightful explanation of this nexus and of how each force affects the others. Designers often miss a great deal in their educations about the real people who will use and inhabit their work. Thackara astutely illuminates a lot of what designers don't know they're missing.”
Quote by Nathan Shedroff
Author
Nathan Shedroff
Nathan Shedroff is a renowned author whose works span across various fields such as design, innovation, and user experience. His books have had a significant impact in the industry, offering profound insights into design thinking and user experience design. more
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“Practice and practice and practice, and you'll make friends all over the world.”
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