“Buffett's methodology was straightforward, and in that sense 'simple.' It was not simple in the sense of being easy to execute. Valuing companies such as Coca-Cola took a wisdom forged by years of experience; even then, there was a highly subjective element. A Berkshire stockholder once complained that there were no more franchises like Coca-Cola left. Munger tartly rebuked him. 'Why should it be easy to do something that, if done well two or three times, will make your family rich for life?”
Quote by Roger Lowenstein
Author
Roger Lowenstein
Roger Lowenstein is an accomplished journalist and author, renowned for his in-depth investigative reporting and profound understanding of the financial markets. Born in 1955, he has dedicated his career to revealing the truths of the financial industry and providing valuable insights to the public. more
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