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Quote by Jeffrey Kluger

“Marketers have long known that a name can make all the difference when you're trying to move the merch. The kiwifruit was once the Chinese gooseberry, after all - at least until the produce peddlers wised up - and the Chilean sea bass was once the singularly unappetizing Patagonian toothfish.”

Quote by Jeffrey Kluger

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Jeffrey Kluger
Jeffrey Kluger

Jeffrey Kluger is an American writer born in 1954. He is known for his in-depth reporting on science, technology, and cultural phenomena, and has won numerous awards for his work. Kluger has served as an editor and columnist for several prominent media outlets, including Time magazine and Scientific American. His writing style is characterized by clarity, wit, and insight. more

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“One of the great drivers of the alienation that has made Donald Trump possible is that the growth in the American economy has been weak. In the decade from 2005 to 2015, there was not one year when the US hit three per cent growth. And to the extent there's been growth, virtually all of it has been collected by the top 10 per cent of the population. Obviously, if we knew how to make growth faster, we would. We don't. And it's very difficult to make growth more broadly shared. Because it's not just the US that has this problem.”

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“One of the reasons I've been interested in the US health care is that here is something you can do, that could lift one of the largest burdens of worry from the shoulders of tens of millions of people for whom the rest of the economy isn't working. A lot of the things that are in Obamacare that Republicans don't like were deliberately put there to force Republicans to negotiate. Republicans wouldn't negotiate, so we got Obamacare with all of the fur on it. Once it's there, of course, it's very hard to take health care benefits away from people, as the Republicans discovered.”

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“I was in the White House, probably the only administration I'll ever work for. The administration was not a success, neither at home nor abroad. The Iraq War was not a success. The condition of the average person was not enough better at the end of seven years of George Bush than it was at the beginning, and certainly it all ended in the collapse that was the Great Recession. So I feel a sense of karmic obligation to the universe because of that.”

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“I doubt that there are many screenplays of movies that either of us have seen over the past 10 years that were first drafts, or were the work of purely one person. In my world, the actors and the director are all made of paper, and they do exactly what I say. I feel much more in control of the finished work. I feel like the statement that I'm making - even though it's in a medium by no means as glamorous or as widely recognized as film - is at least the statement that I wanted to make. That's a lot more important to me than the allure of working for Hollywood.”

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“I'm very pessimistic about adaptations from one medium to another. I've got a very kind of primitive, Puritan view of it. I tend to think that if something was derived for one medium, then there's no real immediate reason to think that it's necessarily going to be as good or better if adapted into another one. There have been very good stage plays that have made some very good films. But there are not so many differences between the theater and the cinema as there are between the cinema and, say, reading a book or reading a comic.”

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“Never mind what you've heard. Halle Berry was not the first black woman to win an Academy Award for Best Actress. She was actually the 74th white one. And never mind all this talk about America electing its first black President; Barack Obama is actually the 44th white man to hold the job.”

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Author:Jeffrey Kluger
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