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Quote by Tawny Lara

“People add color to their story because they think it happened in black and white.”

Quote by Tawny Lara

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Tawny Lara

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“Your book is a springboard and integral strategic part of your overall game plan. Being an author positions you strongly upon your platform. It is the passport which will start you on your journey to becoming the recognized authority in the niche or space that you work in or aspire to work in.”

PlatformBook PowerWrite A BookBecome The AuthorityBook Strategy
Book:Book Power: A Platform for Writing, Branding, Positioning & Publishing
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“We live in the information age and the sheer volume of it being available everywhere, creates a need for information that has value. Yes, we can look anything up on Google but who has the time? Can we trust that the information comes from a trustworthy source? Your experience has given you a deep knowing of your subject matter. You have insights and ideas that others may not figure out on their own. You are holding a roadmap that has great value to someone. What has been stopping you from sharing your knowledge? Perhaps you have been afraid to put yourself out there because of a fear of rejection? Let me get straight to the point. Get over it right now! Ponder the following quote for a moment and then move on with the decision to write rather than not to write, because not to write is not “to be”. You deny yourself and your audience. You have had an incredible journey to get to where you are and have amassed experience and knowledge. Now combine that with your unique voice and be heard. You are already an expert. Accept it.”

AuthorInformation OverloadPlatformBook PowerWrite A BookKytkaPositioningAuthor PlatformBeanding
Book:Book Power: A Platform for Writing, Branding, Positioning & Publishing
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“Becoming a writer is a lifelong journey. It cannot be learned in a day or even a month or a year. We will never fully learn all there is to know about our craft, and even if we did we wouldn’t realize it. We are filled with self-doubt by nature, and many of us will work our entire lives to master the art of the written word without ever recognizing the true talent we possess. Writing is a personal journey of self-discovery and growth, and should be honored as such. If you wonder about my best writing, I would say it came without warning, in moments when I was most vulnerable—with the door shut and my heart split wide open.”

WritingWrite A BookWrite From The Heart
Author:Shanda Trofe Write from the Heart
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“An increasing number of people are taking advantage of having a leg up on their competition by branding themselves as "the expert" in their particular niche. Call it a business card, a resume, a billboard, or whatever you choose, but the long and short of it is that books are no longer just books. They are branding devices and credibility builders, not to mention door openers. Books are the reason that authors command large speaking and consulting fees.”

BrandingCredibilityAuthorsSpeakerBook PowerWrite A Book
Book:Book Power: A Platform for Writing, Branding, Positioning & Publishing
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“The easiest way to write a book is to use the Table of Contents as an outline. People get stuck when they think in terms of writing a book. Do not let this delay you. There are a lot of book outline writing software’s available today, but I personally believe they have the potential to cause more distraction then assistance. The best possible outlines have come from pure "flow". I advise my clients to do a simple process of setting the timer for 2 minutes and just writing. I ask that they write everything that pops into their heads without thought or judgment on the subject. The questions I ask are: What is most important to you? What do you know a lot about? Tell me 12 things that fall under that subject that are valuable to know. Under each of the 12 things, give me 3 things that are a "must" in that category. Using index cards to write your answers on is a useful way to arrange chapters and sections of your book. Believe it or not, my students have come up with a Table of Contents/outline in less than 10 minutes using this method. Our greatest block is that we tend to over think things too much. We over analyze and what happens is that we get into analysis paralysis. Our creativity and ‘flow’ freezes up and all spontaneity and creativity just exits out of the thought process. When we stall the creative flow by trying to be correct, proper and appropriate, we end up talking ourselves out of what we intuitively know that we know and into a space of doubt, or what we think we do not know.”

Book PowerWrite A BookKytkaTable Of ContentsAnalysis Paralysis
Book:Book Power: A Platform for Writing, Branding, Positioning & Publishing
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“Man's feeling of homelessness, of alienation has been intensified in the midst of a bureaucratized, impersonal mass society. He has come to feel himself an outsider even within his own human society. He is trebly alienated: a stranger to God, to nature, and to the gigantic social apparatus that supplies his material wants. But the worst and final form of alienation, toward which indeed the others tend, is man's alienation from his own self. In a society that requires of man only that he perform competently his own particular social function, man becomes identified with this function, and the rest of his being is allowed to subsist as best it can - usually to be dropped below the surface of consciousness and forgotten.”

AlienationHomelessnessImpersonal WorldBureaucratizationMass SocietySelf ForgettingSocial Role Vs Self
Book:Irrational Man: A Study in Existential Philosophy
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