“I put the hamburger on the assembly line.”
Quote by Ray Kroc
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Grinding It Out: The Making of McDonald's
This book delves into the origins of McDonald's, tracing the evolution of the fast-food concept from its inception to its current status as a global brand. It explores the vision and strategies of the founders, Ray Kroc and Dick and Mac McDonald, and how they transformed a small hamburger stand into a multi-billion-dollar enterprise. The narrative includes insights into the company's expansion, corporate culture, and the challenges faced in maintaining brand consistency across various markets. more
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Source: Grinding It Out: The Making of McDonald's
“There’s almost nothing you can’t accomplish if you set your mind to it.”
Source: Grinding It Out: The Making of McDonald's
Source: Grinding It Out: The Making of McDonald's
“If my competitor were drowning I'd stick a hose in his mouth and turn on the water.”
“The organization cannot trust the individual; the individual must trust the organization.”
“I was an overnight success all right, but 30 years is a long, long night.”
Source: Grinding It Out: The Making of McDonald's