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Quote by Guy Kawasaki

“One must understand what people are thinking, feeling and believing in order to enchant them.”

Quote by Guy Kawasaki

Book:Enchantment: The Art of Changing Hearts, Minds, and Actions

Work

Enchantment: The Art of Changing Hearts, Minds, and Actions

This book explores the psychological and emotional aspects of persuasion, offering strategies for engaging with others and inspiring positive change. more

Author

Guy Kawasaki is a renowned author, entrepreneur, and venture capitalist. He is best known for his tenure at Apple, where he served as the vice president of marketing. Kawasaki's writings cover topics such as innovation, entrepreneurship, and marketing, and have been widely appreciated by readers. more

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