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Quote by Ginni Rometty

“Big Data will spell the death of customer segmentation and force the marketer to understand each customer as an individual within eighteen months, or risk being left in the dust.”

Quote by Ginni Rometty

Author

Ginni Rometty is an accomplished business leader who has been serving as the CEO of IBM since 2012. She brings over 30 years of experience in technology, business, and leadership, holding various senior positions within IBM. Known for her commitment to innovation and transformation, Rometty has been particularly influential in driving the company's shift towards cloud computing and cognitive computing. more

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