“Brand planning must continue to paint a vivid description of the consumer today. The challenge is that it can feel like this picture changes daily. Planning's job is to help separate the temporary shifts from foundational understanding that underpins overall behaviour.”
Quote by James W. Moseley
Author
James W. Moseley
James W. Moseley was an American author known for his research into mysticism and religion. His works delved into the mysteries of human consciousness and the universe, profoundly impacting many readers. more
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