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Quote by Malcolm Gladwell

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引爆趨勢 : 小改變如何引發大流行 [Yin bao qu shi: xiao gai bian ru he yin fa da liu xing]

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Malcolm Gladwell
Malcolm Gladwell

Malcolm Gladwell is a Canadian journalist and author known for his insightful analysis of social psychology and business. His works explore the psychological mechanisms behind human behavior, decision-making, and success. more

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“Why should we pay a percentage of the bill in a restaurant as a tip? If I order a beefburger for £12 and you order a steak for £38 does it require any extra effort on behalf of the waiter to bring your steak from the kitchen than it does to carry my beefburger? No, and yet at 12.5% you’ll pay £4.75 tip while I’ll only be expected to pay £1.50. For the same amount of work. And the same holds true if you order a more expensive bottle of wine than me”

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“People in the service industry work for low wages and tips help to boost that income, and I have absolutely no issue with that. But it should be what you feel is reasonable, not a percentage of the amount of food you can stuff in your face. But why do we tip some people and not others? It seems we’re expected to tip waitresses, cab drivers, barbers and yet not midwives or nurses. We tip a waitress for bringing us a meal, yet we don’t tip a barman for serving us a pint. Okay, we might occasionally say, '… And one for yourself,' to the barman but even that’s mostly dying out nowadays”

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“There is ample evidence that servers can increase their take by doing things like writing thank-yous and smiley faces on checks, kneeling next to tables while taking orders, and touching patrons gently on the shoulder-all of which emphasized their lower status and the extent to which their livelihoods depend on pleasing others.”

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“Albert?" The barking became more passionate, with cries and whimpers breaking in. Slowly Beatrix lowered to the ground and sat with her back against the shed. "Calm yourself, Albert," she said. "I'll let you out as soon as you're quiet." The terrier growled and pawed at the door. Having consulted several books on the subject of dogs, one on rough terriers in particular, Beatrix was fairly certain that training Albert with techniques involving dominance or punishment would not be at all effective. In fact, they would probably make his behavior worse. Terriers, the book had said, frequently tried to outsmart humans. The only method left was to reward his good behavior with praise and food and kindness. "Of course you're unhappy, poor boy. He's gone away, and your place is by his side. But I've come to collect you, and while he's gone, we'll work on your manners. Perhaps we can't turn you into a perfect lapdog... but I'll help you learn how to get on with others." She paused before adding with a reflective grin. "Of course, I can't manage to behave properly in polite society. I've always thought there's a fair amount of dishonesty involved in politeness. There, you're quiet now." She stood and pulled at the latch. "Here is your first rule, Albert: it's very rude to maul people." Albert burst out and jumped on her. Had she not been holding on to the support of the shed's frame, she would have been knocked over. Whining and wagging his tail, Albert stood on his hind legs and dove his face against her.”

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“Tim, An Irish Terrier It's wonderful dogs they're breeding now: Small as a flea or large as a cow; But my old lad Tim he'll never be bet By any dog that he ever met, Come on 'says he'for I'm not kilt yet! No matter the size of the dog he'll meet, Tim trails his coat the length o'the street. D'ye mind his scar an'his ragged ear, The like of a Dublin Fusilier? He's a massacree dog that knows no fear. But he'd stick to me till his lastest breath; An'he'd go with me to the gates of death. He'd wait a thousand years,maybe, Scratching the door an'whining for me If myself were inside in Purgatory. So I laugh when I hear them make it plain That dogs and men never meet againj. For all their talk who'd listen to them With the soul in the shining eyes of him? Would God be wasting a dog like Tim? - Winifred M. Letts.”

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“A Scotsman once wrote that “the real Scottish terrier has the most characteristic facial expression. Jock is a thinker, philosopher, and seer . . . there should be a cast of thought upon his face even when he is a puppy and knows naught of men and dogs and things from personal experience.” You had the cast of thought upon your puppy face, but your philosophy was one of beaming approval of the world in which you found yourself.”

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