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Susan C. Young

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“Teddy Roosevelt has been credited with saying, “People don't care how much you know until they know how much you care.” Think about that from a sales perspective.”

“We’ve all known that one salesperson whose primary motivation in a transaction is to earn a commission—regardless of their customer’s needs. From their body language to their self-driven talking points to the “close three times and then some” techniques–they come across as egocentric and uncaring.”

“On the other hand, when presented with a service-minded professional who strives to deliver the best possible experience, aren’t you duly impressed? They are genuinely interested in learning about your wants, needs, and desires to help ensure you achieve your goals. They are the kind of person you’ll turn to again and again—not only for your own business but to refer to others as well.”

“Be inquisitive. You already know what you know. A straightforward way to learn something new is simply by asking questions. The more you ask, the more you can learn . . . about life and work, about other people, and about yourself.”

“Whether you master the art of asking questions to become a skilled communicator, start conversations, or to connect in a more meaningful way, questions can help you build rapport and strengthen relationships.”

“Well-crafted and open-ended questions typically begin with What, Why, When, Who, How, and Where, all of which can prompt the most delightful of conversations.”

“So, how can you move beyond awkward silence with virtual strangers to becoming new friends? By asking great questions! Once a few inquiring questions were placed, I would let them do all the talking.”

“Encouraging quality communication will make it easier for you to establish rapport, gather information, and increase understanding. You can use this “fishing” technique for personal relationships, social events, sales calls, and professional correspondence.”

“A closed-ended question, however, is one which could be answered with a one-word answer or a simple "yes" or "no." It can bring a dynamic dialogue to an awkward halt or stalemate. You can easily flip the encounter around by making a little more effort.”