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How to Be a BadAss - A Survival Guide for Women

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Sharon Law Tucker

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“Just being nice is not a winning strategy. Nice sends a message that the woman is willing to sacrifice pay to be liked by others. This is why a woman needs to combine niceness with insistence, a style that Mary sue Coleman, president of the University of Michigan, calls "relentlessly pleasant." This method requires smiling frequently, expressing appreciation and concern, invoking common interests, emphasizing larger goals, and approaching the negotiation as solving a problem as opposed to taking a critical stance. Most negotiations involve drawn-out, successive moves, so women need to stay focused... and smile. No wonder women don't negotiate as much as men. It's like trying to cross a minefield backward in high heels. So what should we do? Should we play by the rules that others created? Should we figure out a way to put on a friendly expression while not being too nice, displaying the right levels of loyalty and using "we" language? I understand the paradox of advising women to change the world by adhering to biased rules and expectations. I know it is not a perfect answer but a means to a desirable end. It is also true, as any good negotiator knows, that having a better understanding of the other side leads to a superior outcome. So at the very least, women can enter these negotiations with the knowledge that showing concern for the common good, even as they negotiate for themselves, will strengthen their position.”

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“Even in the midst of life’s adversity, struggle or strife; Love’s enduring presence remains steadfast.”

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“Let your children uplift your burdens and allow your role as a mother - to flourish and grow.”

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“Many have argued with me that ambition is not the problem. Women are not less ambitious than men, they insist, but more enlightened with different and more meaningful goals. I do not dismiss or dispute this argument. There is far more to life than climbing a career ladder, including raising children, seeking personal fulfillment, contributing to society, and improving the lives of others. And there are many people who are deeply committed to their jobs but do not - and should not have to - aspire to run their organizations. Leadership roles are not the only way to have profound impact.”

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