“His administration apparently means to define itself as a television program instead of a government...I don't know if it can please both its sponsors and its intended audience.” IfsKnowsMeanGovernmentAudienceTelevisionPleaseProgramAdministrationSponsors Author:Lewis H. Lapham
“in television the product is not the program; the product is the audience and the consumer of that product is the advertiser. The advertiser does not 'buy' a news program. He buys an audience.” DoeAudienceTelevisionProductsNewsProgramConsumersAdvertisers Book:And so it goes Source: And so it goes
“To televisionize any serious problem, the program directors face the task of making the message 'go down smooth' until the audience is delivered to the commercial.” ProblemFacesAudienceSeriousDirectorsMessagesProgramTasksSmooth Author:Arlie Russell Hochschild
“Since the goal of my programs is to show audiences how humor can both help them heal as well as deal with not-so-funny stuff, I decided to discuss the events of the previous week, the pain all of us were feeling, and how humor and some laughter might be beneficial.” WellsHelpingShowsFeelingsHumorMightPainStuffGoalDealsAudienceWeekEventsLaughterProgramDecidedHealBeneficialFunny Stuff Author:Allen Klein
“The encore is the short piece after the program has finished, where the performer brings out something that the audience doesn't expect.” AudiencePiecesProgramFinishedPerformersEncores Author:Hilary Hahn