“Photography is a lot like telling a large predatory cat what to do-while an audience of people you can't see watches you.” PeopleWatchesAudiencePhotographyCatPredatory Author:Dorothea Lange
“Smart brands never try to appeal to more than their audience group. Assuming you're audience is one of the segments that watches, it's your chance to galvanize this specific group, which is larger here than anywhere else, with a bold new idea that can re-magnetize the human/brand connection for a new year.” TryingYearsHumansIdeasChanceWatchesAudienceGroupsSmartConnectionsAssumingBrandsAppealsNew YearNew Ideas Author:Joshua Rogers
“With a horror movie most of the actual jumps and scares are made in the edit. It's often not very scary on set and then you watch the film and suddenly it's very scary because the way the jump scares fit together building up the suspense in the audience because it's making them jump when they're least expecting it.” WayMadeTogetherFilmWatchesAudienceBuildingFitHorrorScarySuspenseScareExpectingEditsBuilding UpLeast Expecting Author:Jeremy Irvine