“The career coaching industry can only expand. Whether or not the economy improves. And this is because the corporate world has changed. Today, in the wake of the last recession, companies are intent on being permanently lean; they churn people in and out as needed, so that the average executive or professional can expect to hold—what?—about ten or eleven jobs in a lifetime whether he or she wants to or not. And it’s interesting, isn’t it, that our society is so unprepared for this change. College, for example, prepares people for jobs, but not for the trauma of job change.” ChangeWorkBusinessExecutivesDownsizingCorporate WorldProfessionalsLayoffsCareer CoachingJob Changes Book:Bait and Switch: The (Futile) Pursuit of the American Dream Source: Bait and Switch: The (Futile) Pursuit of the American Dream