“When we were in the design studio I always was pretending like I was in a closet asking my friend before I step out into the world what do I look like? And everybody wants that honest friend before they go and go to dinner or go to an event.” WorldWantLooksStepsHonestEventsDesignMy FriendsAskingStudiosDinnerPretendingClosetsHonest Friends Author:Nicole Richie
“It's really hard to design products by focus groups. A lot of times, people don't know what they want until you show it to them. As Henry Ford said many years earlier: "If I had listened to my customers, I would have built a faster horse." Inventions in general express Shannon entropy. They come from the supply side.” PeopleIfsKnowsWantYearsSaidHardShowsSidesFocusGroupsDesignProductsBuiltEconomicsHorseCustomersInventionFasterWant UEntropyFocus GroupsShannon Book:Knowledge and Power: The Information Theory of Capitalism and How it is Revolutionizing our World Source: Knowledge and Power: The Information Theory of Capitalism and How it is Revolutionizing our World
“I think test-driven design is great. But you can test all you want and if you don’t know how to approach the problem, you’re not going to get a solution.” IfsThinkingKnowsWantProblemKnow HowDesignApproachSolutionsTestsDriven Author:Peter Norvig
“You have to have talent to design and to dress thousands of women or millions of women around the world. And you know very well, the only thing they want is to look more beautiful.” KnowsWorldWantWellsLooksBeautifulMillionsTalentDesignDressesAround The World Author:Carolina Herrera
“Usually I design the lighting and when I have the physical set there, I'm not good at going out loosely and saying, 'Do you what you want, give it to the editor, and he'll figure it out.' I physically then walk on with the actors and I say, 'Let's walk until you guys feel the space works for you, and tell me when all that happens.” WantGivingFeelsHappensGuyActorsSpaceWalksFiguresDesignWhat You WantEditorsGoing OutLighting Author:Tarsem Singh