“Great leaders don't try to please everyone. Great leaders don't water down their message in order to make the tribe a bit bigger. Instead, they realize that a motivated, connected tribe in the midst of a movement is far more powerful than a larger group could ever be.” TryingOrderBitsWaterRealizingPowerfulLeaderGroupsMovementPleaseMessagesBiggerConnectedMidstMotivatedTribesGreat Leader Book:Tribes: We Need You to Lead Us Source: Tribes: We Need You to Lead Us
“I am not interested in having somebody telling that what I have to water down my message or that some advertising person would not like it.” PersonsWaterMessagesAdvertisingNot Interested Author:Franny Armstrong
“What we need more of is slow art: art that holds time as a vase holds water: art that grows out of modes of perception and making whose skill and doggedness make you think and feel; art that isn’t merely sensational, that doesn’t get its message across in ten seconds, that isn’t falsely iconic, that hooks onto something deep-running in our natures. In a word, art that is the very opposite of mass media.” ThinkingNeedsFeelsArtRunningGrowsWaterMediaTenSkillsPerceptionMessagesMassOppositesSecondsHookMake You ThinkIconicMass MediaSensationalVasesDoggedness Author:Robert Hughes