“I think this whole division between the genres has more to do with marketing than anything else. It's terrible for the culture of music.” ThinkingWholeCultureTerribleMarketingGenreDivision Author:Tom Waits
“Marketing, and the whole firm, should devote extraordinary endeavour towards delighting, keeping for ever and expanding the sales to the 20 per cent of customers who provide 80 per cent.” ShouldWholeExtraordinaryMarketingCustomersFirmCentsExpandingEndeavour Book:The 80/20 Principle Source: The 80/20 Principle