“It's harder than you might think to squander millions of dollars, but a flawed software development process is a tool well suited to the job.” ThinkingWellsMightJobsProcessMillionsDevelopmentToolsHarderDollarsProgrammingSoftwareFlawedSoftware EngineeringSoftware Development Book:The Inmates are Running the Asylum Source: The Inmates are Running the Asylum
“A powerful tool in the early stages of developing scenarios is to pretend the interface is magic. If your persona has goals and the product has magical powers to meet them, how simple could the interaction be? This kind of thinking is useful to help designers look outside the box.” IfsThinkingLooksKindHelpingGoalSimplePowerfulMagicStageProductsToolsBoxesDevelopingDesignerInteractionScenariosPersonaInterfacesOutside The Box Book:About Face 3: The Essentials of Interaction Design Source: About Face 3: The Essentials of Interaction Design
“I just like so many different kinds of music that I like experimenting. I don't want to keep making the same record over and over and over. I'm an 'evolve or die' kind of a musician. I think it's cool to try new things.” ThinkingTryingKindDifferentMusicianDifferent Kinds Author:Alan Cooper
“We seem to be keeping old fans and are bringing on new fans that are teenagers. I think that is amazing. When I was a teenager, that was when I fell in love with music. It affected me in a deep way. That's why I love having teenagers at our shows.” ThinkingTeenager Author:Alan Cooper
“Because computers have memories, we imagine that they must be something like our human memories, but that is simply not true. Computer memories work in a manner alien to human memories. My memory lets me recognize the faces of my friends, whereas my own computer never even recognizes me. My computer's memory stores a million phone numbers with perfect accuracy, but I have to stop and think to recall my own.” ThinkingHumansFacesMemoriesMy OwnPerfectNumbersMillionsImagineComputerMy FriendsLet MePhonesStoresAliensImagine ThatRecallsAccuracyPhone Numbers Author:Alan Cooper