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Famous Bill Jensen Quotes
“Simplicity: The New Competitive Advantage in a World of More, Better, Faster.”
Source: The Simplicity Survival Handbook: 32 Ways to Do Less and Accomplish More
“The paradox of simplicity is that making things simpler is hard work.”
“Simplicity is power. The power to do less of what doesn't matter and more of what does.”
“Simpler companies are user centered. They adapt to the needs of day-to-day decision makers.”