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“Discussion of psychological warfare remains controversial because reexamination of its record leads in short order to a heretical conclusion: The role of the United States in world affairs during our lifetimes has often been rapacious, destructive, tolerant of genocide, and willing to sacrifice countless people in the pursuit of a chimera of security that has grown ever more remote. Rethinking psychological warfare's role in communication studies, in turn, requires reconsideration of where contemporary Western ideology comes from, whose interests it serves, and the role that social scientists play in its propagation. Such discussions have always upset those who are content with the present order of things. For the rest of us, though, they permit a glimmer of hope.”

“The journal openly ridiculed writers who failed to use "scientific" formats for their ideas when offering heretical points of view on mass communication issues. Two examples of this can be found in Avery Leiserson's scathing review of George Seldes' The People Don't Know and Lloyd Barenblatt's commentary on Vance Packard's Hidden Persuaders. Both Seldes and Packard argued that the mass media in the United States presented a monolithic, ideologically charged version of "reality" that had succeeded in shaping popular consciousness to a much greater degree than was generally recognized; POQ presented both authors to its readers as irresponsible crackpots.”