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Dan Poynter

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“Printing and transporting paper is very expensive, and e-books eliminate the expensive four-color printing, the higher quality paper, the ocean shipping, the customs clearance, the inventory, answering the telephone, writing up the orders, picking, packing and shipping and managing all of these functions. So we eliminate a huge number of costs and the chance that those books won't sell.”

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Author:Dan Poynter
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“Run a test. Give a 5-year-old a printed book and an iPad and see what happens. That 5-year-old is going to go right for the iPad. They're not intimidated by it. They know what to do with it. They'll start searching around. And in a children's e-book, you can have links to kid-safe encyclopedia. So if they click on the lion, it takes them to Africa and tells them all about lions. So now, the e-book is educational.”

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Author:Dan Poynter
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