“We've created a community and these images [from Vogue] will live on with exhibitions, postcards, projections. We help them gain more exposure. Instagram already works as a selection. It's my curiosity into the world of youth, what they do, what they buy.” WorldHelpingCommunityYouthGainsCuriositySelectionExposureProjectionInstagramExhibitionsVoguePostcards Author:Franca Sozzani
“You just click and you get 18,000 screen shots on how to apply lipstick, for example, but there will be the same selection that has taken place in paper in digital, too.” TakenExamplePaperShotsScreensDigitalSelectionClicksLipstick Author:Franca Sozzani
“You can look up "heart" and get 100,000 voices, but slowly the ones at the end are no longer credible, so there will be a selection in Web sites, too.” LooksHeartEndsVoiceLook UpSiteSelectionCredible Author:Franca Sozzani
“Credibility is a must. Think of all those bloggers that kill us with photos outside the shows - there will be a selection there, too. Not because some are less good, but those that do not impose a style will have fewer requests.” ThinkingShowsStyleFewerSelectionCredibilityRequestBloggers Author:Franca Sozzani
“Instagram has been around for what, maybe a couple of years? Already it has shut down some small blogs - it's a collector of others and those most followed. It's already a selection. I imagine this further selection will take place in the next two years. It's going to be very fast.” YearsHas BeensTwoNextImagineCoupleTwo YearsSelectionBlogsInstagramCollectors Author:Franca Sozzani
