“There are not many designers who are truly creative and literate. Most are self-indulgent, illiterate, fashion-mongering, service people trying to bridge a message between a product and an audience.” PeopleTryingSelfAudienceCreativeFashionProductsMessagesBridgesDesignerIlliterateSelf Indulgent Author:Ivan Chermayeff
“As designers, we are the interface. Trying to make things understandable. That requires involving oneself with what's going on in the world. One must understand what people are, what they're up to, what they care about, how they feel.” PeopleWorldFeelsTryingCareOneselfDesignerInvolvingInterfaces Author:Ivan Chermayeff
