“Kids audience is a brilliant audience. If you've got an audience of adults standing up and clapping, or you've got an audience of kids standing up and clapping, I know which one I'd choose.” IfsKnowsKidsAudienceAdultsStandingBrilliantClapping Author:James McAvoy
“As I get older, I want to do more films for kids because they're the best audience around. Just putting a smile on a kid's face is the best thing.” WantKidsFilmFacesAudienceBest Things Author:James McAvoy
“At the heart of every really good Christmas movie is the threat, I suppose, to Christmas. Something is wrong with Christmas, in all of these movies. In 'The Polar Express,' there's a kid that doesn't really believe, and that's the threat to Christmas. In 'Santa Claus: The Movie,' jealousy and greed are threatening to overrun his Christmas.” BelieveHeartKidsThreatGreedThreateningSantaSanta ClausPolar Express Author:James McAvoy
“We're in a horrible, repugnant place now where kids are told it's their right and due to be hugely famous. Not good at their job, not good at anything, just hugely famous. This is not sane. Little girls think they'll be famous if they have vast breast implants and might as well die if they don't.” IfsThinkingWellsLittlesMightKidsJobsDiesGirlDuesHorribleBreastsSaneImplantsBreast Implants Author:James McAvoy