“Local television is a slightly different story. It is under much more pressure in the same way that all local businesses are, whether that's a local newspaper, local radio or local television. But I think television in the aggregate is actually in very good shape.” ThinkingWayDifferentStoriesTelevisionShapesPressureVery GoodRadioNewspapersLocalsLocal Business Author:Jeff Zucker
“It's a growing trend. Viewers are our customers, but so are advertisers. And advertisers want different ways to reach our viewers.” WayWantDifferentGrowingCustomersDifferent WaysTrendsViewersAdvertisers Author:Jeff Zucker
“It is a significant acknowledgment that the way people are watching television is changing and the model is quickly changing” PeopleWayTelevisionModelsSignificantAcknowledgmentWatching Television Author:Jeff Zucker
