“I don't think the film is going to work for everybody, period. It wasn't meant to be done for everybody. I didn't four quadrant this movie, like Hollywood did. I knew it was a very specific audience that was there. We're also taking a shot in the dark.” ThinkingDoneFilmDarkAudienceFourPeriodsShotsHollywoodMeant To BeGoing To Work Author:Joseph M. Kahn
“On a certain level, the film retains a cultural memory. It may be meaningless to some kids, but it doesn't matter. A lot of the '90s references will be meaningless, but do some of these kids really understand what they're wearing when they wear a Led Zeppelin shirt? No. But, it looks cool and it seems to have some sort of cultural cache.” LooksMayMatterSeemsKidsFilmCertainMemoriesLevelsShirtsMeaninglessZeppelinsCache Author:Joseph M. Kahn
“You know that that thing is going to be as crisp and as clean, as many times as you want to watch it. So, I knew that the film was going to be watched multiple times, a lot like with music videos. Music videos aren't designed to be watched once. They're designed to be watched hundreds of times. On a certain level, the film was dream logic-ed, like a music video” KnowsWantDreamFilmCertainLevelsWatchesLogicCleanVideoMultipleCrisps Author:Joseph M. Kahn
