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“Almost all hard cultures have some ritual focused on voluntary self-denial, such as Ramadan, Lent, or the Fast of the Firstborn. The question is, why? Why do cultures that practice something that makes membership less pleasant historically outcompete cultures that encourage people to indulge in whatever they want? This question becomes more pointed when we look at how common it is for pop cultures to emotionally reward people for succumbing to their base desires, as is seen in pop culture outputs like the Intuitive Eating Movement, which entails telling people they are being healthy by eating whatever they want whenever they want in an age in which we’re surrounded with an abundance of foods that are designed to be highly addictive. Movements telling people to indulge in their immediate desires have been around since the ancient Greeks. These movements resurface during every civilization’s brief golden age and only seem to be successful in the short run. While the pop cultures that produce them consistently die, stodgy hard cultures persist. Why?”

“Society can be thought of as a collection of overlapping nodal networks (things like companies and cultivars), with each node representing a person and their connections to other people. Historically, pop cultures, simple memetic viruses, evolved to target single nodes. These cultures would flip target nodes (convert them) by offering individuals an easy life and positive emotional subsets. While these viruses lowered the birth rates among the individual nodes they flipped and could sometimes lead to wild outbreaks, those outbreaks were always contained within single or closely-related nodal networks, meaning they were never really an existential threat to our species. . . .The supervirus evolved a new strategy. Instead of flipping individual nodes, it works to flip entire nodal networks. Instead of selling the promise of minimizing emotional suffering within a single node, it entices nodal systems with the prospect of minimizing negative emotion across the entire network.”

“Upon hearing about an Indian caste system comprised of five main castes, each of which is divided into about 3,000 sub-castes based on occupation, most foreigners contextualize the concept as being quite alien. People of Anglo-Saxon descent may come to this conclusion forgetting that many of their brethren still walk around with names like Smith and Tailor attached to them—names that hail from a similar caste system. That’s right: In the medieval period, families often maintained specialist trades passed down from one generation to the next. While the Anglo-Saxon caste system was never as strict as that which ultimately developed in India, it wasn’t profoundly less strict than its pre-British Indian counterpart. . . .  What is fascinating about caste systems, and likely a core reason they evolved in so many cultures, is that they allow for the genetic concentration of skills within certain specialties. As offensive as this concept is, the genetic vortices created by castes are so strong that their effects can be seen centuries after they dissolved. A study  conducted in the U.K. in 2015 found that people with the surname Smith (descended from the smith caste) had higher physical capabilities and an above-average aptitude for strength-related activities, while those with the surname Tailor (descended from the tailor caste) had a higher-than-average aptitude for dexterity-related tasks.”

“People who see themselves as “good” are much more likely to do “evil” things. This is because believing you are the “good guy” allows you to define your actions as good because you are the one doing them. This is why many successful cultures frame humans as intrinsically wretched. It can seem harsh to raise a child to believe deeply in their own wretchedness, but doing so helps them remember to always second-guess themselves by remembering their lesser, selfishly motivated instincts. Instincts that run counter to your morality and values have every bit as much access to your intelligence as “the better angels” of your consciousness and will use your own knowledge and wit to justify their whims. You can’t outreason your worst impulses without stacking the deck in your favor. Coming from a culture that anticipates bad impulses and steels you against them can do that. That said, cultures will no doubt develop different, less harsh mechanisms for achieving the same outcome.”

“The human brain evolved to work within a strict cultural framework. Our brains and cultural/religious mechanisms co-evolved to work together. Operating our brains in a cultural/religious vacuum is like trying to run a machine without any grease—it will start fritzing and fall to pieces at a much faster rate. When individuals cast off their ancestral cultural/religious frameworks or make up new ones out of whole cloth without carefully investigating the instrumental roles cultural practices play, is it any surprise that they find themselves barely holding it together mentally by their mid-30s while desperately searching for community and purpose? Instead of taking the winding road to their destination, they decided to just beeline their car (brain) straight through muddy fields and, in the process, damage their car.”

“Throughout history, as humans developed social environments we had not biologically evolved to handle (such as early cities). Through the selective pressures on cultures, we evolved social technologies that permitted relatively rapid adaptation. Unfortunately, from the internet to megacities, the rate of change humans encounter today has become so rapid and momentous that even social evolution may not have time to act before permanent damage is inflicted. We may have reached a point in human history at which we must intentionally engineer cultural solutions to ensure a prosperous future for our species.”