“When you're managing a large number of people, you learn that incentives matter tremendously. You really want people to be rewarded for doing the right thing for the customers and the organization.” PeopleWantMatterNumbersOrganizationCustomersRight ThingIncentivesDoing The Right ThingLarge Numbers Author:Ramez Naam
“If your incentives are set up wrong - if for some reason you reward people for behavior that's actually bad for your customers or your organization - then you're going to encourage that behavior.” PeopleIfsReasonBehaviorOrganizationRewardsCustomersIncentives Author:Ramez Naam
“You have to be willing to spend an awful lot in that R&D phase before you see the benefits. When you look at the companies that have really won customers over in technology - say, Apple and Google - you find that they spend billions of dollars on R&D each year, often spending that much on a product before they ever make a dime back in profits.” YearsLooksCompanyTechnologyWillingProductsBenefitsDollarsProfitCustomersSpendingBillionsAwfulApplesPhasesGoogleDimes Author:Ramez Naam
