“If you want to establish a clear image in the minds of consumers, you first need a clear image in your own mind.” IfsWantNeedsMindFirstsClearConsumers Author:Sergio Zyman
“If your marketing is not delivering consumers to the cash register with their wallets in their hands to buy your product, don't do it.” IfsHandsProductsMarketingConsumersCashRegisterDeliveringWallets Author:Sergio Zyman