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Quote by Simon Mainwaring

“The new dynamics between brands and consumers, driven by social media, are proving to be a powerful impetus for change.”

Quote by Simon Mainwaring

Author

Simon Mainwaring

Simon Mainwaring is a renowned blogger born in 1967. He is highly respected in the blogosphere for his unique perspective and in-depth analysis, primarily focusing on marketing, brand building, and digital media. more

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“There is a fundamental shift that social media necessitates in business today - the need to transition from 'Me First' to 'We First' thinking.”

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“And if you look at the reality in the United States, where you have more than 40 million people below the poverty line and 42 million on food stamps, and then you look at poverty around the world, clearly the way we're running the engine of capitalism is not serving us well.”

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“Refuse to accept the belief that your professional relevance, career success or financial security turns on the next update on the latest technology. Sometimes it's good to put the paddle down and just let the canoe glide.”

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“The way customers relate to brands and how profit is generated has changed so dramatically almost every professional is being challenged to reconsider what they do in order to stay relevant.”

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“There is an overwhelming amount of information available to us all on the web each day, not to mention what is shared with us by our family, friends, fans, and followers. This necessitates the need to filter through all that information and to decide for ourselves where to put our attention.”

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“As more people use social media to tell the story of the future, the wants and needs of more people will be reflected.”

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“As we all know, lasting relationships can't be rushed.”

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“Brands must be very specific in their choice of social media platforms through which to communicate their CSR or cause messaging.”

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“Brands must become architects of community.”

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“CEOs must embrace the role of serving as the public face of the company to their customer community and the marketplace at large.”

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