“Transform your employees into passionate disciples. Teach. Create apostles. Give people a calling, not a job.” Quote by Michael J. Silverstein
“Better ramp up your virtual relationships. Companies think omni channel is the correct answer. This is not enough. The information explosion for consumers makes 24/7 and full and complete engagement possible.” ThinkingEnoughAnswersCompanyInformationConsumersEngagementExplosionsRamp Author:Michael J. Silverstein
“Take giant leaps. Too many companies are into incremental innovation. The only thing that moves markets is violent turns. Major differences. Don't get caught in the trap of small steps.” MovingTurnsDifferencesCompanyStepsMajorsInnovationCaughtViolentGiantsLeapTrapsSmall Steps Author:Michael J. Silverstein
“Find out what schismogenesis means. Schismogenesis is anthropology. It says relationships between people are not stable. They are either moving up or moving down. The same is true for brands. You need to understand where you are.” PeopleNeedsMeanMovingBrandsWhere You AreStableAnthropologyMoving Up Author:Michael J. Silverstein
“Epidemics of "bad" voice can kill your reputation overnight.” VoiceReputationEpidemics Author:Michael J. Silverstein
“Consumers are time constrained, budget restricted and less loved than they would like. Give them a wonderful experience and they will share it. Capture their soul and win big time.” GivingSoulBigsWinningWonderfulShareConsumersBudgetsCaptureWonderful Experience Author:Michael J. Silverstein
“You make money when you get visitors to go through the entrance at capacity.” CapacityMaking MoneyVisitorsEntrances Author:Michael J. Silverstein
“Too many companies are happy to have workers to dread working. They have the wrong attitude because they have the wrong leadership.” AttitudeCompanyWorkersDreadWrong Attitude Author:Michael J. Silverstein
“The Golden Rule works. It really does. Treat people the way you want to be treated. Kindness begets kindness.” PeopleWayWantDoeKindnessTreatsTreatedGoldenWorking ItBegetsGolden Rule Author:Michael J. Silverstein
“All great companies have spirit and culture. Mean spirited returns mean spirit.” MeanSpiritCultureCompanyReturnSpiritedGreat CompanyMean Spirited Author:Michael J. Silverstein
“I spent my childhood outdoors on my grandparents' farm. I learned to ride a motorbike when I was about six, a little PeeWee 50. I'd climb trees - there was a big weeping willow.” LittlesBigsTreeChildhoodSixClimbsFarmsGrandparentWeepingMotorbikeWillow TreesWeeping Willows Author:Miranda Kerr