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Quote by Joan Ferres

“En el efecto placebo una sustancia inocua pero que aparentemente no lo es produce un efecto real por la falsa conciencia de su no inocuidad. En la experiencia televisiva un producto aparentemente inocuo produce un efecto real precisamente por la falta de conciencia de su no inocuidad. El efecto placebo produce sus efectos terapéuticos gracias a las expectativas de la persona. La experiencia televisiva produce sus efectos socializadores precisamente por la falta de expectativas. Si en el efecto placebo el paciente abre las puertas de su psiquismo por la fe que tiene en el tratamiento, en la experiencia televisiva el espectador deja abierta las suyas por ingenuidad y desconocimiento del poder socializador del medio.”

Quote by Joan Ferres

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Joan Ferres

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“La aparición en la arena política del asesor de imagen y el simultáneo declive del redactor de discursos atestiguan el hecho de que la televisión demanda un contenido que difiere del exigido por los otros medios. No se puede hacer filosofía política en televisión porque su forma conspira contra el contenido.”

“But we must not forget that all things in the world are connected with one another and depend on one another, and that we ourselves and all our thoughts are also a part of nature. It is utterly beyond our power to measure the changes of things by time. Quite the contrary, time is an abstraction, at which we arrive by means of the change of things; made because we are not restricted to any one definite measure, all being interconnected. A motion is termed uniform in which equal increments of space described correspond to equal increments of space described by some motion with which we form a comparison, as the rotation of the earth. A motion may, with respect to another motion, be uniform. But the question whether a motion is in itself uniform, is senseless. With just as little justice, also, may we speak of an “absolute time” --- of a time independent of change. This absolute time can be measured by comparison with no motion; it has therefore neither a practical nor a scientific value; and no one is justified in saying that he knows aught about it. It is an idle metaphysical conception.”