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Quote by Marshall McLuhan

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Letters of Marshall McLuhan

This book offers a glimpse into the thoughts and ideas of Marshall McLuhan, showcasing his insights on media, technology, and culture through his personal letters. more

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Marshall McLuhan
Marshall McLuhan

Marshall McLuhan was a renowned Canadian philosopher, communication theorist, and media theorist whose theories had a profound impact on modern media and communication technologies. His famous 'The Medium is the Message' theory, among others, has influenced the fields of advertising, film, television, and the internet. more

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“The ordinary person senses the greatness of the odds against him even without thought or analysis, and he adapts his attitudes unconsciously. A huge passivity has settled on industrial society. For people carried about in mechanical vehicles, earning their living by waiting on machines, listening much of the waking day to canned music, watching packaged movie entertainment and capsulated news, for such people it would require an exceptional degree of awareness and an especial heroism of effort to be anything but supine consumers of processed goods.”

PeoplePersonsWaitingEffortAttitudeAwarenessGreatnessHugeListeningDegreesNewsOrdinaryMachinesEntertainmentSensesConsumersAnalysisGoodsWakingVehicleHeroismOddsEarningExceptionalPassivityOrdinary Person
Author:Marshall McLuhan
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