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Quote by Richard Branson

“Values cannot be speedily forgotten if it is inconvenient or commercially expedient. Values have to have meaning and longevity; otherwise they are valueless. You cannot embrace innovation up to a point or only sometimes. Branding demands commitment; commitment to continual re-invention; striking cords with people to stir their emotions; and commitment to imagination. It is easy to be cynical about such things, much harder to be successful.”

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Richard Branson

Richard Branson is a British businessman and entrepreneur, the founder of the Virgin Group. Since his birth on July 18, 1950, he has had a profound impact on the global business community with his unique business philosophy and innovative spirit. more

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Quote by Richard Branson

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