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Quote by Matt Cutts

“Google (and pretty much every other major search engine) uses hyperlinks to help determine reputation. Links are usually editorial votes given by choice, and link-based analysis has greatly improved the quality of web search.”

Quote by Matt Cutts

Author

Matt Cutts, born on December 21, 1967, is a renowned software engineer. He held several positions at Google, most notably as an engineer in the Google Search Quality team, where he was responsible for combating black-hat SEO techniques. Cutts' work at Google had a profound impact on the fairness and user experience of internet search. more

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