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Quote by Thatcher Wine

“Perhaps counterintuitively, monotasking getting there can also help improve our social relationships. We think we should respond to messages from friends and family as quickly as possible—but strong friendships are generally based on qualities deeper than response time. Overall responsiveness is important, but good friends should be patient, appreciate your full attention when you have it to give, and value your safety and that of others around you.”

Quote by Thatcher Wine

Book:The Twelve Monotasks: Do One Thing at a Time to Do Everything Better
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The Twelve Monotasks: Do One Thing at a Time to Do Everything Better

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Thatcher Wine

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“When we take a monotasking approach to our walks, including the preparation that happens before we put our shoes on or go outside, we can come up with creative solutions. Walking inside is one option—plan a route through your home, walk in the hallways or stairwells where you live or work, or use the space of a nearby mall or shopping center to walk. Safety concerns may be overcome by walking with friends, taking daytime walks on your day off, or taking a trip to a well-populated and brightly lit destination. Many of these approaches will create distractions of their own but that will encourage you to elevate your monotasking.”

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“The challenge of being a good listener is not a new problem, but technology makes it easier to cover it up. We can be on the phone or in a meeting, and keep up just enough, saying the right thing at the right time, while being engaged in something else on our devices.”

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“Time spent eating is time well spent. Besides improving digestion by eating more slowly and mindfully, we can pay attention to whether we are eating too much or too little, and what are the right foods for us. The more mindful we are of our meals, the healthier we can become.”

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“The primary goal of monotasking getting there is to arrive safely, pure and simple. It’s highly likely that the greatest risk in the average person’s day is concentrated around the times that they are in transit from one place to another.”

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“Learning new skills is one way we can rewrite the story of our lives. Whether it is to pursue a different career, for our own intellectual curiosity, or to strengthen our ability to focus, monotasking learning can be very rewarding.”

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“We’ve often been taught that if we truly want to get somewhere in our lives, we have to work hard and stay focused on our goals. But what if the best way to get from Point A to Point B is to detour to rest stops much more frequently?”

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“In the 1970s, the average American was exposed to about five hundred ads a day between billboards, television, radio, and print. Today, digital marketing experts estimate that the number is closer to ten thousand ads per day — and those ads are increasingly “micro- targeted” to us based on a huge amount of data that companies possess about our habits and interests. We can’t possibly see ten thousand ads a day and process them all. Advertisers have to get more creative about how to get our attention. Their goal is to create ads that we really do “see,” and ideally take action from. Once we get used to one type of ad, we might tune them out, so advertisers work to capture our eyeballs (and our wallets) in new and different ways.”

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“Your devices are very powerful in their ability to help you create, but they can also become sources of distraction and wasted time. During your creative time, turn off notifications and close apps and windows that are not essential to your creative work. Advertisers and other companies want you to pay attention to their creative ideas — instead, cultivate the ability to resist them and redirect your attention to monotasking your creative ideas.”

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